Your new way to win

Turn your fresh departments into your strategic advantage with the Afresh solution for forecasting, inventory, ordering, and store operations.

More profit for you. Fresher food for your customers.


Shrink reduction


Sales growth


Stockout reduction


Post-sale shelf life

What sets us apart

Fresh-focused approach

Optimized against the complex dynamics of every fresh item in every store, every day of the year without maintaining perpetual inventory.

Sophisticated technology

Designed to handle messy, imperfect data with minimal IT investment and generate order recommendations with unparalleled accuracy.

Tools teams love

Modern, user-centered tools that utilize familiar workflows, streamline daily tasks, and can be used by managers of all experience levels.

Perfect orders are possible


Afresh generates AI-powered recommendations in a digital order guide that makes sure shelves stay full and food doesn’t go to waste. Optimized for omnichannel operations, you'll be ready for any order that comes through in-store or online.

Make your teams shine


Supercharge your stores with tools that make ordering and inventory easy and effective—no matter who does it. Afresh is designed for ease of use and leverages real-time store insights in our AI to improve results.

“We’ve seen great results from Afresh. Our store teams love using it, and the return on investment makes it worth it. It’s low maintenance, easy to use, and delivers on its promises.”

Tom Heinen, Co-CEO of Heinen’s

Give shoppers more shelf life


Better ordering means fresher food for your customers (and bigger baskets for you). They’ll know they can count on you for the best quality and service, and will love seeing their berries last longer at home.

Run the departments of your dreams


With Afresh, you can track item-level sales, shrink, and merchandising data for your entire chain. You’ll know what needs the most attention and can make better, data-driven decisions.

What's included

Afresh offers a unified solution to cover everything you need to transform your department.

Core AI Engine

  • Data Validation Module
  • Demand Forecasting
  • Order Recommendations

Store Team iPad App

  • Digital Order Guide
  • Display Management
  • Ending Inventory 


  • Store-level scorecards
  • Corporate reporting


  • Ongoing model updates
  • Ongoing maintenance
  • System upgrades


  • Roles & Permission 

  • SSO enablement
  • SOC2 Type 1 Compliant


  • Email Support
  • 24/7 Phone Coverage

Success stories

View all
Apples with play icon

Hear what Heinen's has to say about Afresh

Heinens partners with Afresh to bring fresher food to its customers

iPad in hands in Produce Department

Afresh Overview

Learn more about Afresh's AI-powered Fresh Operating System—the first-ever solution built from the ground up specifically for Fresh.

Tomatoes on shelf in grocery store

How Fresh Thyme Reduced Shrink by 25%

Fresh Thyme rolls out Afresh store-level replenishment for Produce.

Get up and running in weeks