A new way to win in fresh

Cut through the complexity of fresh grocery with transformative tech that grocery teams love to use

Fresh matters most

Customers care about fresh more than ever. Exceed their expectations with agile solutions that benefit your business and the planet, too.

93% of grocers have seen the demand for fresh food rise since 2020.

Opportunities in Fresh: 2022 Report

92% of grocery leaders agree that using modern technology will help them attract and retain talent.

Opportunities in Fresh: 2022 Report

91% of grocery leaders agree that increasing the accuracy of orders will improve product shelf life.

Opportunities in Fresh: 2022 Report

Meet the
Afresh platform

Purpose-built for fresh foods, Afresh goes beyond center-store demand forecasting and perpetual inventory to help teams make smarter decisions across the fresh supply chain.

The Afresh advantage

Be the best in fresh with industry-leading machine learning and easy-to-use workflows that raise the bar on fresh inventory management.

Profitable fresh categories

Accelerate inventory turns
Reduce shrink
Increase sales

Digital transformation in fresh

Streamline data management
Increase inventory visibility
Gain data insights

Effective and empowered teams

Optimize existing processes
Gain performance insights
Train teams quickly

Meet sustainability goals

Reduce food waste
Reduce GHG emissions
Reduce water usage

A fresh approach

Fresh is critical to every grocer’s success. Ensure success by using the right tool for the job.

Center store data

Consistent UPCs, pack sizes, and discrete units are clean and predictable

Fresh department data

Multiple factors shift daily, making data highly variable and hard to predict

Center store merchandising

Biannual planograms are mostly static with some promotions

Fresh merchandising 

Fresh displays shift constantly to accommodate variability, seasonality, and quality

Center store workflows

Consistent packaging and barcodes make inventory management straight-forward

Fresh team workflows

Teams need to manage a wide variety of item types, including hyper-perishable and random weight

The Afresh transformation, by the numbers:


Sales increase


Adherence rate

+2 days

Post-sale shelf life


Labor efficiency


Shrink reduction


Stockout reduction
By partnering with Afresh, we are now able to improve our processes to better manage our fresh product supply and provide our store teams with a tool to better predict demand and monitor inventory.
Susan Morris,
EVP and Chief Operations
Officer at Albertsons Companies

Customers trust Afresh.

With Afresh, what’s good for business is also good for the planet.

Our advances in tech always come back to our vision: to sustainably nourish the world with fresh food.
About Afresh

Afresh will transform your store. See it in action.

Even more fresh ideas and tools.

  • Press
  • Article

Afresh Wins AgTech Breakthrough Award

Afresh was named "Freshness Control Solution of the Year" by the AgTech Breakthrough Awards.

  • Press
  • Article

Cub Foods goes chainwide with fresh food platform

Cub Foods is implementing Afresh Technologies’ Fresh Operating System across its store base to sharpen management of fresh food operations.

  • Press
  • Article

Cub Deploys Afresh’s AI-Powered Fresh Operating System

Minnesota food retailer Cub has rolled out across its corporate stores the Fresh Operating System from Afresh Technologies, a provider of artificial intelligence-powered technology built specifically for fresh categories within grocery.

  • Press
  • Article

CUB Rolls Out Afresh's AI-Powered Fresh Operating System After Seeing Transformational Results

Afresh Technologies, the leading provider of AI-powered technology built specifically for Fresh categories within grocery stores, announced today the rollout of its Fresh Operating System across CUB stores. After utilizing Afresh's predictive ordering and merchandising solution in select stores, CUB, Minnesota's largest grocery store serving millions of customers each month, quickly recognized significant improvements to inventory turns and product freshness for consumers, material labor efficiencies for store personnel, and a profound reduction in food waste across their supply chain. Read more here.

  • Company
  • Article

Sharing Our $115M Series B — and Why We Started Afresh

$115M in Series B funding provides a significant amount of capital to accelerate our vision of a fresher future, preventing millions, then billions, of pounds of food from going to waste along the way.